Ascendwave Partners PTE. LTD. · Melline, Pawline & Glowline · Singapore · Last updated 28 September 2026
Melline is the family brand for Pawline (pet care) and Glowline (nail care, spa and massage), operated by Ascendwave Partners PTE. LTD. in Singapore. Both provide WhatsApp booking assistants and shop management dashboards. This policy covers both services. Each shop is our customer; its clients interact through the shop’s WhatsApp number.
Only to run the service: answering enquiries, taking and managing bookings, sending booking reminders and service notices, and showing shops their own schedule and records. Marketing messages are sent only to clients who have expressly opted in, and every opt-in is recorded. "STOP" is honoured immediately and permanently.
Customer data collected through a shop's number belongs to that shop. We process it as the shop's data intermediary under Singapore's Personal Data Protection Act (PDPA). We do not sell personal data, and we do not use one shop's customer data for another shop.
To request deletion of your data: clients — message the shop you booked with, or email us at the address below; shops — one WhatsApp message or email to us. We act on shop instructions within the timelines below.
When a shop leaves our service, we export its data (customers, pets where applicable, bookings, consent records) to the shop within 14 days and delete the remaining service copy within 30 days after export, except where the law requires records to be kept. Clients can ask a shop to correct or delete their data at any time; we act on the shop's instruction.
Access credentials are stored hashed or encrypted, transport is TLS, and every change to bookings and records is kept in an audit log. Access to production data is limited to authorised personnel who need it to run or support the service.
Data protection questions and requests: khmin@ascendwave.xyz